- STR 581 Week 2 Individual Strategic Plan Part 1.docx
STR 581 Week 2 Individual Strategic Plan, Part 1 Environmental Scan NEW (Kohl’s Corporation)
You will perform an environmental scan for your target company.
Choose an organization according to the following:
• Current employer
• Most recent or former employer
• Place of business that you have patronized or have been familiarwith over a long period of time.
• Avoid choosing an organization that is so large that historical data would be difficult to apply. Firms in the Russell 2000® index may fit well,whereas firms in the Dow 30 Industrial index probably do not.
• The organization can be a start-up that you or a significant other maycreate in the future. For a start-up, focus on an entrepreneurial idea thatis of substantive interest, so this project leaves you with a product youmay leverage in the future.
Write a 1,050-word minimum environmental analysis in which youinclude the following:
• Determine how to create value and sustain competitive advantageusing the environmental scanning strategy.
• Evaluate the company's external environment.
• Assess the company's general environment.
• Evaluate the organization's industry operating environment.
Format your paper according to APA guidelines.
Click the Assignment Files tab to submit your assignment.
Write a reviewYour Name:
Your Review: Note: HTML is not translated!
A B C D F
Enter the code in the box below: